Annual report pursuant to Section 13 and 15(d)

Operations and Significant Accounting Policies (Details)

v3.21.1
Operations and Significant Accounting Policies (Details) - USD ($)
12 Months Ended
Jan. 31, 2021
Feb. 02, 2020
Operations and Significant Accounting Policies (Details) [Line Items]    
Accrued expenses $ 2,226,723 $ 2,177,715
Sales return 334,896 442,390
Customer deposit liabilities 5,992,633 1,653,597
Customer deposits $ 1,653,597 $ 1,059,957
Sales percentage 10.00%  
Deposit insurance $ 250,000  
Wholesale customer, percentage 97.00% 97.00%
Impairment percentage 50.00%  
Line of credit $ 50,000  
Amortized deferred financing costs to interest expense 87,730 $ 73,024
Advertising expenses 41,924,487 29,194,289
Warranty expense 735,000 933,000
Warranty reserve $ 606,000 $ 1,180,000
Plan allows for issuance shares (in Shares) 2,104,889 1,414,889
Effective date of the plan 10 years  
Shipping and handling costs $ 63,098,657 $ 47,148,918
Income tax rate settlement 50.00%  
Common stock warrants (in Shares) 293,973  
Potentially dilutive shares, description   there were 1,717,539 of potentially dilutive shares which may be issued in the future, including 183,053 unvested restricted stock units, 495,366 stock options and 1,039,120 common stock warrants.
Deferred rent $ 7,000,000  
Additional liability 92,000,000  
Short term liabilities 14,000,000  
Long term liabilities $ 78,000,000  
Foreign countries percentage 1.00% 1.00%
Stock Option [Member]    
Operations and Significant Accounting Policies (Details) [Line Items]    
Effect of stock options (in Shares) 495,366  
Restricted Stock [Member]    
Operations and Significant Accounting Policies (Details) [Line Items]    
Amount of unvested restricted stock. (in Shares) 655,558